How To Get Into Marketing Without A Degree

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Top tips on how to get a job in digital marketing.

How to get into marketing without a degree. Of course a degree in marketing might give a candidate an advantage on paper, but when hiring for Digital Marketing roles, employers do tend to focus more on proven skills and experience.

So if you don’t happen to have a degree in marketing, there are a few things you can do to boost your chances of getting a Digital Marketing job.

Get experience.

Digital Marketing internships are great if you can secure one, if not, you can still gain a wealth of experience on your own. There’s no reason why you can’t experiment and start your own blog, website or social media channels. You can also offer to help any friends or family members who have small businesses in need of an elevated web presence. The more you can show drive, passion and genuine interest to an employer, the better your chances of getting a Digital Marketing job.


Connecting with local professionals in the Digital Marketing sector can be hugely beneficial to furthering your career. Being known within those circles will keep you updated when job opportunities arise and forming strong relationships may also help you to acquire a mentor who can steer you in the right direction. Surrounding yourself with experts who are passionate about what they do will also drive you to work harder and inspire you to keep on top of the current trends.

If you’re not able to network at events or gatherings, connect on a digital level by adding people on LinkedIn, following them on Twitter and getting involved in conversations.

Be a fan.

In most Digital Marketing job interviews you will be asked which influencers you admire or follow online, as this is a great indicator of how passionate and involved you are in the industry. If you love Digital Marketing, you should be aware of the big names. The Kim Kardashians of Digital Marketing, if you will. Follow them on Social Media, listen to their podcasts and watch their videos. This is one of the most effective ways to stay ahead of the game.

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