Category: News
The Steps You Should Take If You Want to Build Business Off Referrals
Move past the mentality of “wanting referrals and wanting them now” by considering the strength of your relationships.
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Russian Domino’s Ends Promotion That Gave Away Pizza to People Who Got Domino’s Tattoos Because It Was Too Popular
A Russian Domino’s franchisee’s promise of free pizza in exchange for a visible logo tattoo quickly got out of hand.
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The 5 Best Digital Marketing Tools for Understanding Your Customers
The best marketers are those who actually talk to their customers. Here are 5 tools to help you do that.
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Keeping up With the Ever-Changing Customer Means Updating Offerings and Taking Advantage of Technology
Miller Heiman Group President and CEO Byron Matthews reveals how his company had to embrace change and learn to evolve quickly.
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Why Digitally Savvy Companies Focus on Being ‘in’ their Users’ lives — Not Seeing Them Simply as ‘Customers’
Legacy companies focus their marketing efforts on positioning their brands in the minds of consumers. Digitally forward-thinking startups position their brand in the ‘lives’ of their consumers.
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My Book and Baby Are Due the Same Day! Follow Along on My Journey. Episode 12: Working Mama.
Jessica Abo talks about the final stage of the book process and how she’s getting ready for her fashion show with a newborn.
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