Too many businesses play it safe with the same old paid marketing strategies during this economically uncertain post-pandemic period. Break the tired routine with these six strategies.
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5 Ways to Stop Wasting Money on Influencer Marketing
Influencers hold the potential to connect with audiences on a deeper level, build trust and drive substantial business growth.
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How One Beloved Burger Chain Is Spending Millions to Get Customers Through the Door
Burger King hopes remodeling and revamping the Whopper will bring customers to stores.
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Why Problems Are More Powerful Than Products
Companies spend big budgets on promoting products, but sales come from focusing on what really drives decisions.
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How to Grow an Email List You Can Monetize
Is your email marketing not getting much traction, although you’re working hard on it? Try these tactics to build an email list you can nurture, engage — and monetize.
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How to Get Your Brand Featured in Any Publication
Rather than adopting a hit-and-run approach to media coverage, focus on building lasting relationships with journalists, bloggers and editors.
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5 Proven Marketing Strategies for Amazon Sellers
Want to boost your Amazon sales without wasting time and money? These proven Amazon marketing strategies work regardless of the size of your budget.
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‘My Generation Is Lazy’: 23-Year-Old CEO Says One Specific Thing Is Destroying Gen Z’s Work Ethic
Luke Lintz was 16 when he co-founded public relations firm HighKey Enterprises with his brother.
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Condado Tacos CMO Sara Kear on Creating a Strategic Digital Footprint
Interview with Condado Tacos’ Chief Marketing Officer Sara Kear about how to use social media for business and being forced to pivot.
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Is SEO Still the Best Digital Marketing Strategy?
Search engine optimization has changed significantly in the past several years, which is why we need to reevaluate it.
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How to Master the Art of Digital Marketing in 2023
Digital marketing is no longer just about being creative — it’s about understanding your audience on a deeper level and leveraging data to make informed decisions.
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How ChatGPT Can Help Marketers in Creating Effective Digital PR Strategies
Explore how ChatGPT can revolutionize your digital PR strategies. Learn how it enhances audience targeting, competitive analysis, social media planning, crisis communication, and more!
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How ChatGPT Can Quickly Solve These Top 5 Blog Writing Mistakes
You can elevate your blog creation with ChatGPT. Discover how AI swiftly solves top mistakes in SEO, storytelling and engagement for impactful content.
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Think Your Marketing Team Can Help You Develop Your Personal Brand? Here’s Why That’s a Bad Idea.
Personal branding has become a priority for CEOs across the globe, but the myths surrounding what it takes to build it prevail. Let’s unpack why your marketing team is not equipped to be tasked with developing your personal brand.
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Threads is Losing Users — Fast. Here’s How the App Fumbled Its Product Launch (and 4 Social Media Fails It Resembles)
After becoming one of the fastest-growing apps ever, Threads lost over half its 100 million users just ten days after its launch.
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5 Ways to Establish Credibility Through Content Marketing
Content marketing has the greatest impact when it offers valuable and educational insights to its audiences.
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Are QR Codes Here to Stay? Here’s Why There Critical to Brand Experiences.
If a customer’s experience is clunky, uninteresting or not shareable, people will not come back to do it again. This is where QR codes can change the game.
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