B2B sales have changed, and so must the sales content that marketers create. What worked for in-person selling may not work in the digital world. Here are three ways to approach the shift. Read the full article at MarketingProfs
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How COVID-19 Transformed Sales and B2B Content Marketing–and Five Ways to Adapt
The pandemic has significantly changed the way B2B buyers and sellers do business. To adapt to the new B2B sales and marketing world, adopt these five strategies. Read the full article at MarketingProfs
Continue readingAdapt or Die: How to Thrive Amid Digital-Marketing Chaos
The key is proactively adapting now and forever.
Continue readingMarketing Amid a Pandemic: 3 Ways to Adapt to the Paradigm Shift
If you can develop a resilient brand as the world has turned upside down, you’ll be well-positioned to thrive when the crisis is finally in the rearview mirror.
Continue readingIt’s Time to Get Creative and Adapt Your Marketing to the Crisis
Now is the time to be agile.
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