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Tag: brand
How to Use Empathy in Your B2B Brand Storytelling
Storytelling is one of the most effective ways to build a connection with your audience. But how can marketers build narratives that resonate with customers on an emotional level? Here’s what brand storytelling involves, why using empathy to drive narratives is important, and how to do it. Read the full article at MarketingProfs
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How to Build a Consistent, Powerful Brand Without Hiring an Agency
Avoid brand fragmentation with this service’s customizable branding tools.
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Win at B2B Content by Finding Your Brand Voice: Ahava Leibtag on Marketing Smarts [Podcast]
Content strategy expert and author Ahava Leibtag shares advice on distinguishing your message by refining your B2B brand’s voice and tone and by using plain language in your content. Read the full article at MarketingProfs
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How to Build a Brand Story That Buyers Emotionally Connect With
Reaching prospective consumers on a deeper level can lead to increased loyalty and more sales.
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Strategies for Using Relevant Content to Scale Your Brand
Plus, this branding expert explains how entrepreneurs can use content creation to foster growth.
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Free Webinar: Secrets of Building a Successful Consumer Brand That Customers Love
Learn how to make customers fall in love with your brand and keep coming back for more.
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4 Tips For Pivoting Your Brand in the Current Crisis
Speak to your consumers’ feelings right now.
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