Developing an impactful brand is make-or-break. It’s what will help your company gain new customers, and most importantly, it’s what will keep them coming back.
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Tag: critical
Why a ‘Personal’ Customer Experience Is Critical to Your Business’ Success
Personalization? Customers don’t fear it; they expect it. Just be sure to be transparent about how you use their data.
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4 critical areas to consider when performing AdWords audits
AdWords audits are a great way to win business and check on the health of an account, but columnist Matt Umbro notes that there are some aspects of an audit that are easily overlooked or underexplored. Don’t make these mistakes!
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Why machine learning is critical to multi-touch attribution
Columnist Alison Lohse notes that in today’s complex marketing atmosphere, marketers need tools that can quickly and accurately make sense of myriad and disparate data — and machine learning does just that.
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A better Siri is critical to the iPhone’s long-term competitiveness
Apple is no longer the leader in a much more crowded virtual-assistant field.
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Please visit Marketing Land for the full article.
Ready for Black Friday 2016? 3 critical e-commerce SEO configurations that help you avoid common issues
Columnist Aleyda Solis lays out critical tips for configuring your e-commerce website for SEO success this holiday season.
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Please visit Marketing Land for the full article.
What it means to be a critical thinker and why marketers need to embrace the concept
Columnist Matt Umbro calls on marketers to use their intellectual abilities to question, scrutinize and analyze and make informed decisions.
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Please visit Marketing Land for the full article.