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February 24, 2019 News

KFC Enlists RoboCop to Protect Secret Recipe in New Campaign

Colonel Sanders’s newest incarnation is fiercely defending the fried chicken chain’s 11 blends of herbs and spices.

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April 27, 2017 Uncategorized

IBM enlists Watson to define customer segments and insights

Through a newly expanded Marketing Insights, the supercomputing platform is defining customer groups by such goals as engagement and long-term value.

Please visit Marketing Land for the full article.

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January 22, 2017 Uncategorized

Amplero enlists machine learning to leverage influencer marketing

The optimization platform’s new feature makes tested offers to customers who have lots of friends and followers.

Please visit Marketing Land for the full article.

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