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February 1, 2021 News

The Growing Risks of Digital Advertising, and How Brands are Fighting Back

More than half of U.S. advertising dollars are set to be spent on digital platforms such as Google and Facebook for the first time ever, and as always, malicious actors know where the money is.
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March 15, 2017 Uncategorized

Publishers must start proactively fighting fraud and non-human traffic

Are publishers taking ad fraud seriously enough? Columnist Rob Rasko discusses the findings from a survey that looks at the impact of non-human traffic and how publishers are fighting back.

Please visit Marketing Land for the full article.

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