To get the most out of video marketing, use the sales funnel concept to tailor video content and messaging to buyers’ stage in their purchase-decision journey. You’ll improve the chances of conversion–and increase sales and revenue. Read the full article at MarketingProfs
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Tag: funnel
Making Webinars WorkâUp, Down, and Beyond the Sales Funnel [Infographic]
How are B2B companies using webinars? Do they focus strictly on top-of-funnel lead generation? Or do they realize the potential webinars offer throughout the buyer’s journey and after the sale? Let’s look at some answers. Read the full article at MarketingProfs
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How to Create and Optimize Content Marketing for the B2B Funnel [Infographic]
Done well, content marketing can be a powerful weapon in the B2B marketer’s arsenal, helping to generate leads, nurture them, and convert them into customers. Done badly, it’s ineffective and a waste of time and other precious resources. Here are some ways to do it well. Read the full article at MarketingProfs
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The Exact Videos You Should Use in Each Stage of the Buyer Funnel
Combining video marketing with your sales funnel forms a very strategic combination.
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How This Entrepreneur Scaled a Summer Camp Funnel to 7 Figures
Want to grow your business? These three marketing tips can help.
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