Facebook is rolling out new live-streaming features for Pages, including web broadcasts and pinned comments.
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Tag: live
[Podcast] Marketing Land Live #39: Holiday e-commerce recap, Amazon’s CES success & more
In this week’s show, the Marketing Land crew analyzes recent news about the holiday e-commerce season and how Amazon’s Echo/Alexa voice assistant is dominating the conversation at the Consumer Electronics Show this year.
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Facebook Live Audio
Facebook will start testing audio-only live streams with BBC World Service, Harper Collins and others.
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[Podcast] Marketing Land Live #38: Facebook’s measurement mistakes with Jeanne Bright of DigitasLBi
In this week’s show, we talk about Facebook’s continued struggle with measuring and reporting data related to ad campaigns, video views and more — a “comedy of errors,” as our special guest calls it — and its impact on brands and publishers.
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Twitter Live raises questions about Twitter’s other live-streaming product, Periscope
With Twitter adding live streaming, whither Periscope? To wither like Vine?
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Facebook Live will spin up 360-degree streaming to match YouTube
National Geographic will air Facebook’s first 360-degree live stream tomorrow, but it will be months until other Pages can.
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[Podcast] Marketing Land Live #37: Inside holiday e-commerce trends with Joleen Wroten of 360pi
In this week’s podcast, we ask if online retailers are hurting themselves with too many sales, whether anyone can compete with Amazon and we look inside other holiday e-commerce trends.
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[Reminder] Live webcast: Social Media Marketing 3.0
Social media is now an integral part of marketing — spending on social media is expected to double to 25% of marketing budgets by 2020. Yet, nearly half of digital marketers say they can’t prove the bottom-line impact of social media on their businesses. Join our panel of experts on Thursday,…
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[Podcast] Marketing Land Live #36: The Path to CMO with Deloitte’s Diana O’Brien
In this week’s show, we launch a new series, “The Path to CMO,” with the first Chief Marketing Officer in the history of one of the biggest professional services companies in the world.
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[Podcast] Marketing Land Live #35: What is OTT TV? with guests from Adobe & Tru Optik
In this week’s episode, we visit with Andre Swanston, co-founder and CEO of Tru Optik, and Campbell Foster, Director of Product Marketing at Adobe, to discuss what marketers need to know about OTT video.
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Report: Amazon, HBO Now, Live.com only apps common to top app-install platforms
The top 20 advertisers on Facebook, Instagram, Google and Pinterest are quite distinct.
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[Reminder] Live Webcast — It’s not too late! Maximize your Google Shopping in time for the holidays
Whether you’re a beginner or a paid search pro, it’s not too late to improve your Google Shopping campaigns in time for the holidays. Join us for this November 10 webcast and learn how to optimize for search success with Google Shopping ads. Our expert panel will discuss: how to create “quick wins”…
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[Podcast] Marketing Land Live #34: Google Home vs. Amazon Echo with USA Today’s Jefferson Graham
Is Google Home really a “fail” on its first day being available to the public? We’re joined this week by special guest Jefferson Graham of USA Today for a spirited discussion on the competition between the new Google Home device and its predecessor, Amazon Echo.
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[Podcast] Marketing Land Live #33: Alex Hertel of Xperiel on marketing in the “Real World Web”
In this week’s podcast, we meet a company that’s aiming to put an end to thinking about “online” and “offline” as different user experiences, and what that would mean for marketers.
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Pull live inventory data from your product database and place it in your search ad copy
Retailers, want to make your text ads stand out? Columnist Jason Puckett explains how you can use big data to improve search ad copy without risking your quality score.
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[Podcast] Marketing Land Live #32: MarTech Today launches, a conversation with Salesforce’s Leslie Fine & more
In this week’s podcast, we talk about intelligent agents, AI and more with Salesforce’s Leslie Fine, and also discuss the launch of our new website, MarTech Today.
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MASTERS Live and Online Internet Marketing College
MASTERS Live and Online Internet Marketing College™
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