The impending deprecation of the third party cookie on Google Chrome, which will reportedly go into effect by the end 2024, has shaken the publishing industry. Digital advertisers and publishers, which utilized these cookies to glean information about web visitors, had grown increasingly dependent on third party cookies as the preferred method for identifying quality […]
The post <strong>Publishers Are Having A Moment – If Only They’ll Take It</strong> appeared first on DigitalAdBlog.