We accept automation in our personal lives. So why are we so afraid of using it to optimize our companies?
Continue readingTag: personalization
5 Can’t-Miss E-Commerce Personalization Ideas
It’s time to move beyond mere product recommendations.
Continue readingHow to Balance Marketing Automation and Personalization
For any strategy to be effective, it’s important to find a balance.
Continue readingDeep Learning and ‘Hyper-Personalization’ are the Future of Marketing Automation
Taking a look at not only interactions, but intent.
Continue readingPersonalization and Privacy in a GDPR World
Consumers are increasingly concerned about data privacy but willingly share their data with companies that have earned their trust.
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