Integral Ad Science CMO Maria Pousa talks brand safety, ad fraud and using time exposure to evaluate digital media buys.
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Tag: sure
Demandbase survey: Marketers sure like them some AI
But only a few are currently using it.
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Content Marketing: 4 Ways to Make Sure Your Mobile Content Connects
How often do you use your smartphone as a phone? Personally, I think of it as more for avoiding human interaction than facilitating it: These days my desktop and home laptop are gathering dust; I can do it all on my phone. The only reason we still call them “phones” is “personal computation device” sounds […]
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