Reading between the lines of Musk’s public disdain for public relations and manufactured press.Continue reading
What Millennials Really Think About Product Life Cycle, As Told By A Millennial.
Millennials have come into significant purchasing power, and I know how you can capitalize on that.Continue reading
Salespeople Need to Think of Themselves as Providers, Not Partners. Here’s Why.
Exaggerating your importance as a “partner” suggests you have equal skin in the game or you’re on equal footing with the buyer — and it can lead to disastrous results.Continue reading
Digital transformation of SMEs: an easier path to travel than you think
Digital SMEs grow revenue and profits up to twice as fast as their offline counterparts.Continue reading
Don’t Even Think About Facebook Ads Until You Have These 5 Things In Place
Otherwise, you’ll be doing little more than drain your advertising budget.Continue reading