touch - Online Marketing

September 20, 2023 digital marketing

AI vs. a Human Touch: Finding The Right Balance When It Comes to Branding

With branding at the forefront of every marketing strategy, finding the balance between AI and genuine human interaction will help brands foster authentic connections and enhance the customer experience, ultimately driving them ahead of the competition and facilitating long-term growth.

September 14, 2023 digital marketing

Yes, You Can Use AI for Marketing. But Don’t Forget About the Benefit of Human Touch.

Artificial intelligence might have changed the rules, but the game’s essentials are the same: Let new tools amplify your voice and target better — just ensure that it’s always your unique and personal story they’re telling.

July 19, 2023 digital marketing

3 Ways to Lean into Tech Without Losing the Human Touch

Tech is a powerful business tool, but it shouldn’t overshadow your brand’s human touch. Here are three ways to avoid that issue and get the most out of your tech.

May 30, 2023 digital marketing

More Brands Are Losing Touch With Their Customers. Do These 4 Things to Make Sure Yours Isn’t One of Them.

Despite the growth of online marketing and digital sales tactics, more brands are struggling to connect with their customers and target audiences. To reunite with them, they need to do these things.

May 15, 2023 digital marketing

The Human Touch: Prioritizing People in Business

Introduction In the fast-paced and technology-driven world of business, it is easy to get caught up in the allure of automation, algorithms, and artificial intelligence. However, amidst all the technological advancements, one crucial element remains at the heart of every successful business: people. The human touch is irreplaceable, and prioritizing people in business is essential […]

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