Otherwise, you’ll be doing little more than drain your advertising budget.
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Category: News
The Indecent Crete Proposal
How one very strange date in my 30s still applies to the way I do business today.
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Starting a Digital Business? Here Are Common Pitfalls to Avoid
A three-step plan for setting off in the right direction.
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What YouTube’s Famebit Failure Can Teach Us About Influencer Marketing
Why YouTube shuttered its self-service influencer marketing platform.
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Learn How to Engage Gen Z With Email Marketing
Don’t believe the stories you’ve read about how Gen Zers don’t use email.
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More Than Changing Racist Names, Brands Must Create New Social Footprints
The five things brands with troublesome logos and history must do to change.
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What Are Loop Giveaways and How Can You Use Them to Gain Millions of Followers?
Brands and influencers are embracing the power of loop giveaways. Here’s how they work.
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Why Hiring an Expert Is Smart When Undertaking a Rebrand
Bringing in external help may seem overwhelming, but a branding expert can provide a lot of insight that you may not be able to provide from an internal perspective.
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Free Webinar | August 6: A Guide to Developing Your Social Media Positioning
Join Crystal Surrency, SVP of Strategy at Fullscreen, as she discusses how to identify the people most likely to become customers and how to find them on social media.
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3 Ways to Build a Sustainable Business Post-COVID, According to Jon Taffer
Creating a strong operation for the future will require thinking ahead – and acting now.
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How Your Business Can Make Professional-Grade Videos on a Bootstrapped Budget
When every cent of your brand’s marketing budget counts, the quality of your video content might suffer. Fortunately, there’s a better way of doing things.
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How to Boost Sales When Consumers are Spending Less
It takes an acute level of adaptation, but it can be done.
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Are You Ready to Start With Paid Media? Here’s What You Need to Know.
When it comes to reaching new customers, an excellent paid media strategy starts with setting goals. If you don’t know where you’re headed, how do you know where to go?
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3 Strategies For Business Communication During Crisis
Business communication has always been important, but it is doubly important in crises.
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Looking Back and Looking Forward: The Navigation of a Crisis for a Small Business
Like any crisis, there are lessons to be learned in this pandemic.
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Supercharge Your Marketing with a Great Deal on This Award-Winning Adobe Lightroom Alternative
This Luminar 4 bundle can change the way your small business does marketing.
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As Pride Month Ends, Here Are 3 Ways To Continue Supporting The LGBTQ+ Community
Our dollars are green 365 days a year.
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