It’s a valuable tool, but don’t forget about these other (sometimes free!) ways to reach your clients.
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Category: News
How to Use Video in Your Email Marketing
People love videos, and videos boost engagement rates. So try embedding a video into your next email.
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Why You Should Develop a Personal Ethics Statement
This statement can differentiate you from other businesses and entrepreneurs in your space.
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How Digital Marketing Changed the 2016 Presidential Race and Will Change 2020’s.
As an entrepreneur, there are certain candidates and changes you want to see succeed. How will the digital world you use everyday be a factor?
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This Banana Chip Company Saw Early Online Success, But Soon Realized Its Branding Wasn’t Ready for Retail
Bubba’s Fine Foods originally sported a bearded man on its packaging, but have since switched to a more appealing monkey in a fedora.
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The 3 Types of Freedom Affluent Shoppers Are Craving
By tapping into a rich person’s need to give up some control in order to eliminate stress, you can make your target market happy and improve sales. Find out how.
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6 Outdated Marketing Tactics You Need to Leave in the Past (Where They Belong)
Promotional-only social media, paper-based marketing and poorly produced videos are on the “no-no” list. And who can forget that “Domino’s Forever” campaign?
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How Cameo Survived a Public Relations Nightmare
By confronting the issue head-on, the startup regained its customers’ trust.
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3 Ways to Tell Your ‘Brand Story’ So Your Audience Won’t Tune You Out
Use these three tips to pull off the kind of immersive, dynamic storytelling that even the most ad-shunning of consumers will find hard to ignore.
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The Secret Weapon That Targets Your Customers Whether They’re on Amazon or Not
Find out how to use Amazon’s demand-side platform to target your customers wherever they are online.
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This Cannes Lions Festival Winner Talks Survival, Video Storytelling and State of the Advertising Industry
Check out how this marketing strategy for Whoppers helped one advertiser win big.
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5 Quick-Fire Paid Marketing Tips to Make Sure Your New App Isn’t a Flop
For programmers, building that dream app is a true passion project. But passion alone won’t turn an app into a success.
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Chick-fil-A Is Giving Away Free Food Today — Here’s How to Get It
Check out how to get free lunch (yes, it does exist) at Chick-fil-A today, and at other restaurants throughout the year.
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12 Ways to Get More Out of Your Business’s Live Video Marketing
To explode your live video engagement, follow these tips.
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Making Loyal Customers Out of Self-Made Millionaires
When people have gone from poor to rich, their purchasing decisions follow some key rules. Find out what they are, and how you can follow those rules to sell to the self-affluent.
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Gain Financial Freedom With Your Own Ad Agency
This online course shows you how to start a marketing ad agency for greater flexibility at work and at home.
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