Interview with Rabia Kamara of Ruby Scoops about appearing on the Food Network, smartphone storytelling to build a following, and how ice cream is a blank slate.
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Category: News
2 Ways to Increase Engagement on Your Offers Every Time
If you’ve ever released a new product or offer and heard crickets, start doing this.
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10 Small Business Marketing Strategies That Actually Work
Avoid the pitfalls of small business marketing and achieve long-term goals by choosing the right strategies.
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Video Marketing KPIs That Are Crucial for Your Campaign
Because there are so many KPIs, it’d be counterproductive to keep track of each one.
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The 6-Step Process to Creating Engaging Content
Influencer marketing campaigns have changed our relationship with authenticity.
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The 5 Digital Marketing Trends You Cannot Ignore in 2022
Beat the competition and unlock long-term growth opportunities.
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How Apps Are Changing Our Everyday Lives
These days it seems there’s an app for everything, but should your business have one?
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A Bakery’s ‘Vulva-Nut’ Doughnut Brings Pleasure to Its Customers
Yeah, it’s shaped like that. And customers of a UK bakery (at least most of them) love it.
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Does Your PR Agency See as a Project or a Partner?
Ensure your public relations investment is delivering results like they’re members of your team.
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The 10 Biggest PR Pitch Pet Peeves, According to a Seasoned Freelancer
If you want coverage, don’t make these mistakes.
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How to Use Online Testimonials to Boost Your Law Firm’s Business
Testimonials and reviews are a great way for lawyers and their firms to market themselves, while also helping to convert potential leads.
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Marketers Must Pay Attention to These 3 Things to Overcome the Great Resignation’s Talent Exodus
This is a major opportunity for ad technology and strategic services.
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Should Your Business Spend Thousands of Dollars on a Strong Domain Name?
Is this really worth the money? Or is it better to pick up a cheap domain name and invest the money in something else, like marketing or infrastructure?
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5 Ways Brands Can Get the Most out of a Franchise Trade Show
Put your best foot forward in the sales-rich environment.
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How to Write High-Converting Affiliate Emails
Promote other people’s products on your company missives or risk leaving a ton of money on the table.
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Is Now the Best Time to Ramp Up Your Startup’s Marketing Budget?
Key insights and fail-safes that will prevent owners from blowing through too much cash, too soon.
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How To Start An Email List And Succeed From Day 1
Email marketing seems dated and uncool. Below the surface, however, entrepreneurs who leverage it well often come out on top.
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