Believe it or not, it is possible to be authentic in talking about a product. Patrick Janelle and Elliott Clark produced a prime example for cocktail-accessory company Q Mixers.
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4 Smart Ways to Write Dynamic Sales Copy (Without Actually Writing a Single Word)
Social proof and harnessing the power of deep research are powerful strategies that can bring you more sales, without any extra writing efforts.
Continue readingHow to Write a Press Release Reporters Will Actually Read
For businesses of any size or maturity, a well-written press release remains one of the most cost-effective and easiest ways to successfully generate positive media coverage for a company.
Continue readingHow to Easily Create a Facebook Video Ad Users Will Actually Watch
For paid advertising, the social media platform is about as effective as it gets. Toss video into the mix, and you’ve found your brand a bottom line-boosting formula for advertorial success.
Continue readingIf You Want People to Actually See the Content You’re Creating, Follow These Steps
Content creation is difficult, getting eyes on what you produced can be even harder.
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