A thought-leadership program drives value and builds trust. But many marketers struggle to identify their unique industry perspective, and then to integrate it into their messaging, positioning, and content. These five steps will help you kick off (or elevate) your thought-leadership program. Read the full article at MarketingProfs
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Tag: building
This Entrepreneur Says He Spends as Much as $200K a Month on Building His Brand
Andrew Medal connects with Billy Gene in San Diego to talk all things digital marketing.
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How You Can Master Link-Building in 2019. Big Benefits Will Result If You Do.
You. Can. Do. This. Building links can take time, but it doesn’t have to be hard.
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How the President of K-Swiss Approaches Building (and Rebuilding) a Brand
Barney Waters talks about the benefits of curiosity in marketing.
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The First Thing You Should Do When Building Your Brand (Hint: It Isn’t Pick Out a Logo)
The best way to build your brand is to start from the inside out.
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4 Critical Steps for Building a Memorable Brand
Developing an impactful brand is make-or-break. It’s what will help your company gain new customers, and most importantly, it’s what will keep them coming back.
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5 Building Blocks of a Content Market Strategy Unique to Your Dispensary
Let’s face it, you’re selling what everyone else is selling. Content strategy is how you persuade people to buy from you.
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The Keys to Building an Influential Personal Brand
Personal branding goes beyond your career.
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