Relationships are the key to getting the referrals.
Continue reading
Tag: calling
Learn to Stop Saying ‘Um’ and ‘Ah’ Before The Media Comes Calling
It’s natural, we all do it — insert little placeholder words to buy time to finish forming a sentence — but media time is precious for increasing your company’s visibility. Train yourself to become a good interview.
Continue reading
Calling George Smiley! My 5 Best Strategies for Spying on Your Competition.
John Le Carré’s famous character isn’t the only one peering around corners. You should be doing the same.
Continue reading
Calling all B2B sellers and marketers: Business as usual is holding you back
Are you clinging to outdated marketing approaches and technologies? Columnist Sonjoy Ganguly says it’s time to shake things up and unlock ABM’s potential.
Continue reading
Please visit Marketing Land for the full article.
Stop calling ‘ad tech’ advertising
Advertisers are investing heavily in ad tech, but contributor Daniel Meehan points out that even highly targeted advertising using the latest algorithms and audience data won’t accomplish anything if the advertising format, message and creative are not engaging.
Continue reading
Please visit Marketing Land for the full article.