Developing a good idea of who your best customers really are will help you find a strong market for your business.
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How to Create Better Content by Conducting Better Interviews: Jay Acunzo of ‘3 Clips’ on Marketing Smarts [Podcast]
Author, speaker, and showrunner Jay Acunzo analyzes three clips from a Marketing Smarts podcast interview with Alan Alda and distills lessons from it that will help you to conduct better interviews and create more effective content. Read the full article at MarketingProfs
Continue reading3 Ways Research Can Help You Create a User-Centric Business
A product marketing manager at Lightricks shares her advice on how entrepreneurs can be more successful with social media marketing.
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So You’ve Got Your Topic, Now Here’s How You Create Content That Can Rank
Have a topic for a post or other content? That’s a great start, but to reach your target audience on search engines, you have to know how to rank for that topic–which requires a lot of organization and research. Here are some tips for how to create content that ranks. Read the full article at MarketingProfs
Continue readingHow to Easily Create a Facebook Video Ad Users Will Actually Watch
For paid advertising, the social media platform is about as effective as it gets. Toss video into the mix, and you’ve found your brand a bottom line-boosting formula for advertorial success.
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