making Archives - Digital Marketing

September 28, 2020 Content Marketing

Five Steps to Making an Excellent Explainer Video (Article 3 of 3)

Explainer videos allow us to promote our products and services while also sharing valuable information that our potential customers need. Follow these five steps to ensure your video hits all the right notes for your audience. Read the full article at MarketingProfs

September 3, 2020 News

Could You Be Making (or Multiplying) Your Income With Instagram?

From vendors to hobbyists, learning to build and monetize an IG following could accelerate your career.

September 2, 2020 Content Marketing

Webinars vs. Podcasts: Are You Making the Right Choice? [Infographic]

Webinars and podcasts can be effective ways to engage audiences, though each format has pros and cons that can make it better or worse suited to specific situations. Read the full article at MarketingProfs

June 10, 2020 Content Marketing

Making Webinars Work—Up, Down, and Beyond the Sales Funnel [Infographic]

How are B2B companies using webinars? Do they focus strictly on top-of-funnel lead generation? Or do they realize the potential webinars offer throughout the buyer’s journey and after the sale? Let’s look at some answers. Read the full article at MarketingProfs

April 19, 2020 News

Making Things Up: Why Fake Words May Be Right for Your New Business Name

By creating entirely new words, you may be able to develop a truly unique name for your business.