Just ask basketball fan Eliot Robinson. He found a way to get people like Lebron James and Russell Westbrook to follow his Instagram page.
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Tag: social
When Brands Advocate Social Causes, Authenticity Is Key
Remember the controversial Kendall Jenner Pepsi ad? Contrast that with the props Gillette received for its “The best men can be” ad.
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4 Simple Ways to Use Social Media to Find ‘Warm’ Ecommerce Customers
These ‘warm’ customers are just like GoldiIocks — interested in the porridge that’s ‘just right.’ They’re also exactly the people you want to target.
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10 Social Media Trends to Watch in 2019
Users are increasingly leery of the information on social media.
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Eliminating the (Facebook) Status Quo: Why Marketers Need to Take Control Back From Social Networks
Putting all of your marketing eggs in the social media basket is a dangerous game.
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How to Navigate the Murky Waters of Taking a Stand on Social Issues
Use your clout as an entrepreneur to be the change agent you wish to see in the world.
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Are Social Networks Killing the Goose That Laid the Golden Egg?
Falling organic reach is driving influencers away from social platforms.
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Expert Tips for How to Maximize Your Impact on the Top 3 Social Media Platforms
Social media is the most important component of your digital marketing campaign. So, how are you nurturing it?
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