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April 25, 2019 News

Cannabis Professionals Are Tackling the Industry’s Big Issues

The responsible professionals building the cannabis industry are not dodging the social issues inherent with the normalization of marijuana.
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February 27, 2017 Uncategorized

Google isn’t actually tackling ‘fake news’ content on its ad network

Here’s why Google’s policy update to its publisher terms does not keep brand ads from showing up on hyperpartisan, conspiracy theory-laden political sites — and the types of scams it is aimed at.

Please visit Marketing Land for the full article.

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November 30, 2016 Uncategorized

How Google is tackling fake news, and why it should not do it alone

What can Google do to combat fake news? Columnist Ian Bowden illustrates some ways the search giant can tackle — and already is tackling — this problem.

Please visit Marketing Land for the full article.

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November 8, 2016 Uncategorized

Tackling the martech integration challenge

With myriad solutions available today, integrating your marketing technology tools can be a daunting task. Columnist Mary Wallace offers four ways to make it easier.

Please visit Marketing Land for the full article.

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October 5, 2016 Uncategorized

Give Google a break: Tackling paid links is harder than you may think

Google is often criticized for how it handles spammy links, but columnist Ian Bowden believes this criticism may be unfair. Here, he takes a look at the challenges Google might face in tackling the ongoing issue of paid links.

Please visit Marketing Land for the full article.

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