Why marketers must adopt new approaches that acknowledge and celebrate the rich diversity of this expanding demographic.
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Category: News
How Press Releases and News Features Help Your Business
Press releases and news features are used by numerous companies, established and startup, to help build credibility around the brand. This article will highlight the importance of this marketing strategy.
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Has the Google Knowledge Panel Made Your Personal Website Obsolete? Here’s What You Should Know.
Looking to update your brand online? Claiming your Google Knowledge Panel is the place to start.
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Learn to Create Your Own 3-D Marketing Assets in This $35 Bundle
Advertise your business with your own digital 3-D assets.
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I Use These 5 ChatGPT Hacks to Cut My Workload By 8 Hours a Week. Here’s the Exact Wording of My Prompts.
These ChapGPT hacks can cut six to eight hours from the workweek.
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The 8 Rules to Live By in Franchise Marketing, According to Top Franchise CMOs
Step one? Recognize that franchise marketing is unlike any other type of marketing.
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Marwa Kaabour’s New Book Is A Strategic Guide For Marcomms Professionals Who Want To Make An Impact
Kaabour is the author of “Marketing & Communications On The Job: How to Establish a Marketing and Communications Department from Scratch,” now available on Amazon.
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6 Steps To The World’s Best Cold Email
Cold emails are the key to generating crucial leads. Follow these six strategies to draft the best cold email.
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Adapting to Recession: How Tech-Based Market Research Can Help Entrepreneurs Stay Ahead
Utilizing data-driven insights to identify opportunities and pivot strategies for business success
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4 Key Factors to Consider When Choosing a Marketing Agency
As a business owner, you know that marketing your business is crucial for success. But with so many marketing agencies out there, it can be challenging to know which one to choose.
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New Amazon Sellers Must Avoid This Huge Beginner Mistake
Get sales quicker and easier as a new Amazon seller by avoiding the number one mistake I see as an Amazon consultant. This is what to avoid and what to do instead.
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Mastering This Marketing Strategy is Your Ticket to Success in a Competitive World
This strategy will boost your success in a competitive world. Learn how to harness multiple platforms for increased brand visibility, diversified revenue streams and delightful customer experiences.
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How to Turn a Crisis into an Opportunity by Managing Negative Publicity
Managing a public relations crisis isn’t easy. But a good response plan can make the process a whole lot easier, both on your image and your bottom line.
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Why Success Doesn’t Feel Like It Should and What To Do About It
Best-selling author, international speaker and renowned life coach Laura Gassner Otting sits down with Jessica Abo to talk about her new book.
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5 Ways to Use Personalized Marketing Campaigns to Increase Sales and Retention
Optimizing customer relationships should be a top priority for any business that wants to capture leads and grow its customer base.
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How to Maximize Each Stage of Your Franchise Sales Funnel Using Video
Deploying different types of content can help you close more franchise sales. Here’s how.
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How to Unleash Your Brand’s Potential With Social Media Storytelling
Learn how to tell stories on social media that will engage your audience and help you meet your marketing communication goals.
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