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Tag: advertising

April 11, 2021 News

Misleading advertising: consumer buys a ‘green’ product and it turns out to be a paper-covered plastic bottle

The Korean brand had to publicly apologize for not “delivering the information accurately.”
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February 8, 2021 News

Burger King launches ‘Advertising Pantries’ to support local businesses

It is a strategy in which the giants of the industry will donate mass advertising to small businesses to give greater visibility to their products and services.
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February 3, 2021 News

China Is the Next Boom Market for Connected TV Advertising and Over the Top Marketing

CTV and OTT know no borders. Having become a leading trend in the U.S. and Europe, it’s poised to transform the Asia-Pacific region as well, starting with China.
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February 1, 2021 News

The Growing Risks of Digital Advertising, and How Brands are Fighting Back

More than half of U.S. advertising dollars are set to be spent on digital platforms such as Google and Facebook for the first time ever, and as always, malicious actors know where the money is.
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January 13, 2021 News

5 Digital Advertising Tips That You Need to Know

Read this before beginning any online promotional campaigns.
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