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October 30, 2017 News

How to Set the Right Price for Your Next Influencer Marketing Campaign

There are hundreds of thousands of influencers and no uniform industry pricing standards. You need help. Here it is.

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August 6, 2017 Uncategorized

What’s next (and now) for mobile attribution

Contributor Shani Rosenfelder takes a look at how mobile attribution is evolving and the trends and best practices that will shape it going forward.

Please visit Marketing Land for the full article.

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August 3, 2017 Uncategorized

Will autonomous vehicles provide the next screens for publishers and advertisers?

New Forrester report suggests self-driving vehicles could become a new universe of moving living rooms.

Please visit Marketing Land for the full article.

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July 30, 2017 Uncategorized

Are neural networks the next marketing creatives?

Researchers at the UK’s University of Warwick have trained the system to recognize which urban or rural scenes are the most beautiful.

Please visit Marketing Land for the full article.

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June 13, 2017 Uncategorized

37% of consumers say ads placed next to offensive content impact brand perception

A new survey from The CMO Council reveals how negative ad experiences influence the way consumers think about brands.

Please visit Marketing Land for the full article.

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