By gathering intel and piloting potential talk triggers, entrepreneurs can build awareness and encourage the masses to do the marketing themselves.
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As Tile makes a long-term B2B play, its CMO says he’s right where he loves to be
Get to Know: Tile CMO Simon Fleming-Wood
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Sylvan Learning’s CMO says she gains insights by living the ‘mom’ experience every day
Get to Know: Amy Przywara, Sylvan Learning’s CMO
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Everyone says they offer AI. Here’s how to assess those claims.
It seems that every tool and platform is adding artificial intelligence. Here’s a guide for marketers who want to kick the tires.
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Do SMB websites matter anymore? YP says yes, introduces new ‘pro’ SEO product
Company says program resulted in a page one ranking on Google for 70 percent of keywords within a few months.
Continue readingPlease visit Marketing Land for the full article.