A few creative ways to keep an eye on the competition’s content marketing strategy.
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Tag: strategy
How Peloton’s Marketing Strategy Made It a Leader in Its Space
Marketing expert Eric Siu breaks down how the company performs with paid media, content marketing, SEO, conversion-rate optimization and other categories.
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Here’s How To Make Your SaaS Marketing Strategy Generate Revenue
Optimizing for conversions is just the tip of the iceberg.
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How to Create a Winning Black Friday Email Strategy
The biggest shopping day of the year is almost here, and here’s how to stand out.
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SEO vs. PPC: Which Search Marketing Strategy Should You Choose? [Infographic]
Marketers aren’t always sure what role search engine optimization (SEO) and pay-per-click (PPC) advertising should play in their search marketing strategy. Chances are, both SEO and PPC can be useful. To figure out what they can do for your marketing, check out this infographic. Read the full article at MarketingProfs
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How to Deliver Personalized Content at Scale No Matter Your Marketing Strategy
Delivering personalized content at scale requires a strategic effort that applies to various marketing strategies: inbound, demand generation, account-based marketing, and sales enablement. Here are some best-practices for delivering personalized content for each of those four strategies. Read the full article at MarketingProfs
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This $20 Email Tool Could Take Your Marketing Strategy to New Heights
You don’t need any coding skills to build these email templates.
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Can Your Content Marketing Compete? Trends for a Strong Strategy in 2019 and Beyond
Content marketing helps shape your company’s place in the marketplace. The key to creating content that drives website visits, improves conversion, and creates brand lift is understanding what your audience needs and how you can best provide it. Make sure your content marketing can compete. Read the full article at MarketingProfs
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