video Archives - Digital Marketing

December 25, 2019 News

Fortnite Is the United States’ Favorite Video Game

But not every part of the country agrees that Fortnite is the best. Here’s a state-by-state breakdown of the most popular games.

December 11, 2019 Content Marketing

B2B Video Content: Top Goals, Formats, Channels, and Challenges

B2B marketers and salespeople are using video content primarily to build brand awareness, drive lead generation, and educate customers, according to recent research from Vidyard and Heinz Marketing. Read the full article at MarketingProfs

November 26, 2019 Content Marketing

Seven Tips for Building a Video Marketing Campaign

Video is getting hotter by the day, becoming the most popular of mediums for content marketing, and marketing in general. If you’re considering using video, here are seven tips to help you build a solid video marketing campaign. Read the full article at MarketingProfs

November 18, 2019 Content Marketing

How to Use Live Video to Market Your Business [Infographic]

Fully 80% of people say they would rather watch a live video than read a social media or blog post, yet relatively few businesses are using live video. This infographic highlights the benefits of live video and outlines how to get started. Read the full article at MarketingProfs

September 2, 2019 Content Marketing

Why the Future of Marketing Is Video: 40+ Statistics [Infographic]

Video has quickly become one of the most popular types of online content. This infographic goes into detail why that’s the case: the rise of video marketing, current usage, the reasons video works, and much more. In all, some 40+ stats highlight the growing importance of video in marketing. Read the full article at MarketingProfs

July 17, 2019 Content Marketing

Effective Video Testimonials That Inspire Action: Storytelling Summit Speaker Andrew Davis on Marketing Smarts [Podcast]

Storytelling Summit for Marketers presenter and Brandscaping author Andrew Davis offers tips for producing video testimonials that inspire action. Read the full article at MarketingProfs

July 16, 2019 News

How to Use Video in Your Email Marketing

People love videos, and videos boost engagement rates. So try embedding a video into your next email.