Now that Google no longer regularly announced algorithm updates, it can be hard to tell when your site’s been hit by one. Luckily, there are steps you can take to determine if you’ve been hit. Contributor Mark Traphagen sums up a session from SMX West on this topic.
Search and social don’t have to live in separate silos. Contributor Caitlin Jeansonne recaps SMX West sessions that looked at how SEO and social media teams can complement each other to provide stronger results.