The Challenge

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The Challenge


To eliminate overwhelm and help you get results fast, The FourPercent Challenge is broken down into 3 levels.

Each level is built upon and is an extension of a previous one – this is a secret key ingredient to your
exponential and rapid growth, providing you a solid and clear path to follow! 


We start from scratch and build up from there. Your goal here is to go from where you are now (even if it’s zero or you’re just getting started) and generate at least $10,000 in revenue.

Just like baking a yummy cake – in order to achieve this, there are certain things you must do in the right order (this is where most people get confused and overwhelmed).
Luckily for you – you’ll be learning exactly what they are and exactly what to do step-by-step.


  •  ACTIVATING YOUR ‘INNER-SUCCESS MECHANISM’: Most people fail because they’re programmed to fail. You’ll learn how to literally reprogram and “wire” yourself for massive success, internally.
  •  STRATEGIC PRODUCT SELECTION: How to find great products to sell that are in high demand in the marketplace. You don’t even have to create your own product but you must know how to find one.
  •  STRATEGIC AND UNIQUE POSITIONING IN THE MARKETPLACE: How to make yourself stand head and shoulders above your competition with the product you’re promoting so that you get the most
    sales starting immediately.
  •  MESSAGING: Getting very clear on what your core message is. You want to be a ‘meaningful specific’ and NOT a ‘wandering generality’ like most of your competition.
  •  CORE SKILLSETS IN MARKETING: You must understand traffic generation and how to drive large amounts of highly targeted visitors to see what it is you’re promoting.
  •  MULTI-CHANNEL PROSPECT ACQUISITION: You’ll learn how to strategically build and grow a big list fast using the MCPA strategy.
  •  CUSTOMER ACQUISITION: This means getting sales. You’ll learn how to convert your prospects into customers and later – raving fans who want to buy from you over and over again.
  •  MULTI-STREAM INCOME STRUCTURE: Right from the beginning, you’ll learn how to set up multiple streams of passive and automated income that complement your main CORE income stream. This strategy doesn’t require any more of your time or any extra marketing efforts, but will immediately multiply your results and income!
  •  DEVELOPMENT OF YOUR CENTRAL HUB: This is the single most important ingredient for your long-term success. You’ll learn how to create your personal central hub, your home on the internet where you will nurture and grow your mass following and something that nobody can take away from you.



Once you’ve successfully completed level 1 and you’re able to generate at least $10,000 consistently and repeatedly, it’s time to graduate and go to level 2.

This is where things really start to become fun! Our goal here is to 10X what you did in level 1. 
Would you like to hear something cool though? Once you’re at level 2, the amount of work that is required for you to 10X your results will actually be A LOT LESS than what it took for you to go from zero to $10K.
In this level, we’re developing and stacking a few more key skillsets to MULTIPLY your results.


  • MARKET LEADERSHIP POSITIONING: This is where you really start to take control of your positioning in the marketplace and naturally build and scale your influence.
  • INVISIBLE INFLUENCE & PERSUASION SKILLSET DEVELOPMENT: You’ll learn how to become extremely influential and persuasive in what you do and how to get others to literally chase you asking to do business with you. This is a very rare and powerful skill.
  • STRATEGIC PRODUCT STACKING (S.P.S.): You’ll learn how to strategically stack different products and develop a syndicated product suite. This is the same strategy that companies like Google, Apple, and McDonald’s are using to exponentially and effortlessly grow their business and revenue.
  • MASS PROMOTION STRATEGIES: You’ll learn the secrets for creating massive promotions and campaigns that produce huge results in a unique way, making you very attractive.
  • CUSTOM SYSTEMS & LEVERAGE CREATION: To grow your business, you’ll need to learn how to create leverage through systems. Imagine being able to earn more while working less! Think McDonalds or Subway as examples of great systems at work. You’ll learn exactly how to do just that!
  • PLANTING THE SEEDS OF TOTAL DOMINATION: Competition is for amateurs, you’ll go for DOMINATION. In order to dominate, you’ll need to understand how to strategically plant the “seeds of total domination” and prepare yourself for yet another level – LEVEL 3 coming up next.


LEVEL 3 – THE $1,000,000 CHALLENGE

Ok, now we’re getting serious. When you graduate to this level, you’re really playing big and are able to literally write your own check in life, and create your own economy.

If you dare to go for this final level – get ready because once you step through these doors, your life will never be the same again.
This will be available to you but only the brave, daring, and committed will experience it.


  •  RECURRING REVENUE MODELS AND SYSTEMS: You’ll learn how to setup your own massive recurring revenue infrastructure where you get lots of people paying you monthly on autopilot.
  •  SYSTEMS SCALING: We’re going to massively scale what we’ve built in levels 1 and 2 of ‘The Challenge’. You’ll learn how to strategically, effectively and efficiently scale your business to a whole other level.
  •  MOVEMENT MARKETING CAMPAIGNS: You’ll learn how to literally start movements in your space. How to influence and channel massive amounts of people, create disciples, success stories, help others reach their goals, and start building your legacy.
  • CATEGORY OWNERSHIP INITIATIVES: You’ll solidify your voice in the marketplace and become a trusted figure of authority – somebody who others look up to for advice, guidance, direction, and inspiration. This is a feeling no amount of money can buy because this is where you’re truly making a difference in the world and feel amazing about yourself and what you do. Money and lifestyle become
    a by-product, and perhaps for the first time in your life you’ll start to feel what it’s really like to experience total freedom and live life on your terms.



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