If you’ve ever thought a certain celebrity could be a good fit for your brand’s next marketing campaign, you might have been stopped in your tracks due to the many go-betweens, lack of price transparency and not really understanding the whole process. That’s why Ishveen Anand started her company OpenSponsorship, to make sports sponsorships more accessible.
Anand calls her platform the “Match.com or Airbnb of sponsorships” and has made almost 3,000 connections to date for athletes such as Rob Gronkowski and Draymond Green and brands like Vita Coco and Birchbox. You can learn more about Anand and other tips to help you put on a successful event in Jessica Abo’s book Unfiltered: How to Be as Happy as You Look On Social Media.
Watch more videos from Jessica Abo on her YouTube channel here.
Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.
EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Roku, Apple TV and the Entrepreneur App available on iOS and Android devices.