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[Podcast] Marketing Land Live #39: Holiday e-commerce recap, Amazon’s CES success & more

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The holiday shopping season is in the books, and Amazon once again was the dominant force in e-commerce. Meanwhile, as more shoppers purchase online, some veteran retail brands recently announced store closings. Retailers that are succeeding seem to be the ones who are best merging the online and offline shopping experiences, from browsing and buying all the way to returns.

That’s the lead topic in episode #39 of our Marketing Land Live podcast. We also talked this week about what appears to be an inflection point for Amazon Echo/Alexa and its related devices, as it dominates the conversation this week at the Consumer Electronics Show.

This week’s show includes Marketing Land’s Amy Gesenhues, Ginny Marvin and Greg Sterling, plus yours truly as host. It runs a little more than 42 minutes. You can listen to the show below, and be sure to scroll down for this week’s Show Notes, with links for more information.

We invite you to subscribe via iTunes or Google Play Podcasts — you’ll get all new episodes delivered directly to you as soon as they’re published!

Show Notes

Amazon made 10x more money than any other e-commerce site during 2016 holidays [Slice data]

Amazon Alexa now has more than 7,000 voice apps, Google Assistant coming to TV

Alexa, can you acquire new customers for marketers?

Stratechery: Alexa: Amazon’s Operating System

Thanks for listening! We’ll be back next week with another episode of Marketing Land Live.

About The Author

Matt McGee is the Editor-In-Chief of Marketing Land and Search Engine Land. His news career includes time spent in TV, radio, and print journalism. After leaving traditional media in the mid-1990s, he began developing and marketing websites and continued to provide consulting services for more than 15 years. His SEO and social media clients ranged from mom-and-pop small businesses to one of the Top 5 online retailers. Matt is a longtime speaker at marketing events around the U.S., including keynote and panelist roles. He can be found on Twitter at @MattMcGee. You can read Matt’s disclosures on his personal blog. You can reach Matt via email using our Contact page.


 

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